Product / Order Discount is available on Free and up. It supports percentage or fixed-amount discounts, automatic or code methods, and product-level or order-level targeting.
Common examples
- Percentage off selected collections.
- Fixed amount off an order above a threshold.
- Discount only for tagged customers.
- Direct-to-consumer offer that excludes B2B / Company customers.
- Product-level discount limited by vendor, product tag, or collection.
- Code-based order discount for a private campaign.
Review your configuration
Confirm whether the rule discounts cart lines or the full order, whether it is automatic or code-based, whether it combines with other discounts, and whether excluded products remain full price.
Customer eligibility
Choose All customers except B2B / Company customers when the discount should apply only when Shopify does not provide a B2B purchasing company. This includes ordinary direct-to-consumer customers and anonymous shoppers. If you also enable Require login, only signed-in non-B2B customers qualify.
Tier notes
Free includes Product / Order Discount with percentage, fixed-amount, automatic, and code modes. Recurring schedules require Growth or Pro.